NEW
PuriLens CLEANING SYSTEM BRINGS UNPRECEDENTED CLARITY, COMFORT & CONVENIENCE TO
SOFT CONTACT LENS WEARERS
Breakthrough System To Be Introduced Nationwide October 13, 2000.
October 13, 2000, New York, NY -- PuriLens, a revolutionary new soft contact lens care system consisting of a compact electronic unit and chemical-free solution, will be available to consumers nationwide in October. Using the most advanced technology, PuriLens will provide an unprecedented combination of comfort and convenience to the 27 million Americans who wear soft contact lenses. Users simply rinse their lenses, place them in the holder, add the solution and close the lid. The PuriLens System then completes the three major functions of contact lens care — daily cleaning and disinfection — in just 15 minutes, leaving lenses "like new" every day. There's no need for rubbing or weekly enzyme treatments.
PuriLens is the only contact lens cleaning and disinfecting system to combine two powerful techniques -- subsonic hydrodynamic action to remove deposits and debris and UV-C germicidal light to disinfect. It works in natural solution without the use of surfactants or preservatives, eliminating sensitivity reactions. The unit is only 3 1/2" high and 1 1/4" wide.
"Our research indicates that consumers are ready for their lens care to enter the 21st century," said Ron McGhay, President of PuriLens, Inc. "PuriLens makes the time-consuming rituals of daily rubbing and weekly enzyme cleaning with an array of costly cleaning products a thing of the past, while giving users the unbeatable feeling of wearing new lenses every day."
Who
Will Benefit From Using PuriLens?
PuriLens can be used by wearers of any soft contact lenses, whether disposable,
conventional or toric. As a more effective and convenient cleaning system that
is chemical-free and easy-to-use, PuriLens may offer particular benefit to lens
wearers who are sensitive to multipurpose solutions, have dry eye symptoms, or
are just tired of the hassle and inconvenience of caring for their lenses.
PuriLens:
Comfort, Convenience Plus Proven Effectiveness
The safety and effectiveness of the PuriLens System has been proven in a number
of scientific studies. Research also shows that the PuriLens System rates high
in customer satisfaction. For example:
- The PuriLens System provides superior cleaning when compared to a leading multipurpose solution combined with digital (finger) rubbing.
- The PuriLens System provides rapid disinfection without chemicals that is superior when compared to other methods.
- A six-month clinical trial of PuriLens proved the efficacy and safety of the system with high ratings from users for lens comfort and cleaning ability.
- A survey of 106 lens wearers who use the PuriLens System showed overall satisfaction to be excellent, with high ratings for ease of use, convenience, comfort and effectiveness.
Eye
Care Professionals Recommend PuriLens
80% of contact lens specialists surveyed reported fewer patient problems with
PuriLens.
"PuriLens makes compliance with lens cleaning virtually automatic," says John Schachet, O.D., F.I.O.S., past-president of Colorado's Optometric Association and a practicing optometrist. "Anything that will help patients keep their lenses as clean as possible is a plus."
Dr. Schachet, who conducted studies on the PuriLens System, adds that, "Patients like PuriLens because it keeps their lenses clear, clean and comfortable with minimal fuss. Eye care specialists recommend PuriLens because it encourages patient compliance with lens care regimens, and is a highly effective means of disinfecting and cleaning lenses. The PuriLens System is truly a breakthrough in lens care." The PuriLens System is sold through eye care specialists.